• - November 24, 2021

Meet the Freshie: Jenn Lejano

Hello, friends! We’re back with another “Meet the Freshies” profile — and this one’s a pretty familiar face to most of you! Read on to learn more about Jenn Lejano, Fresh Eyes’ intrepid principal and co-founder. And if you missed our other team member profiles, you can check them out here<...

2022 Virtual Nonprofit Technology Conference

It’s that time of year again! The earliest voting we ever do - voting for sessions for the 2022 Virtual Nonprofit Technology Conference! This year, Fresh Eyes and our clients have submitted 5 whiz-bang ideas for your consideration. Check out our proposed sessions below and if you are so inspired "favorite" them by clicking, logging in and casting your vote. We think we’ve got some pretty great stuff to share and can’t wait to connect with o...

Five hot tips for your year-end fundraising campaign

With the arrival of the September equinox, today is the first official day of fall. But here at Fresh Eyes Digital, we’re also marking another occasion today: We’re just 100 days out from the end of the year. Nonprofit fundraisers know how busy these early fall months can be in preparation for year-end fundraising, when almost all nonprofits earn the majority of ...
  • - September 10, 2021

Meet the Freshie: Joy Engel

Hello, friends! In case you missed it, we kicked off our new 'Meet the Freshies' series in August with Erin Riley Strong, Fresh Eyes’ beloved business operations manager! Next up, learn more about what makes Joy Engel, Fresh Eyes’ Senior Strategist, such a *joy* (you’re welcome) to work with.  How long have you worked at Fresh Eyes Digital? What...
  • - August 20, 2021

Meet the Freshie: Erin Riley Strong

We know we’re biased here at Fresh Eyes, but we really do have the best group of folks on our team. And today, we’re introducing a new series to help you, dear reader, get to know our incredible Freshies a little better. First up is Fresh Eyes’ Business Operations Manager Erin Riley Strong. Take it away, Erin! How long have you worked at Fresh Eyes Digital? What’s your role here? I’ve been with Fresh Eyes...
  • - June 25, 2021

How Bias Can Creep Into Fundraising Data — And What We Can Do About It

Many people believe that their daily lives and interactions are the product of their conscious decisions. However, according to a neuroscience think tank, our subconscious drives a whopping 95% of our actions, shaping our perceptions of and interactions with ourselves, others, and the world around us.  These subconscious actions are built to help us make quick decisions in...